Statement from Billy Campbell, President, Discovery Networks, U.S. Discovery Communications, Inc
Our entire company is deeply saddened by the tragic and sudden loss of Steve Irwin, the Crocodile Hunter. Steve was beloved by millions of fans and animal lovers around the world and was one of our planet’s most passionate conservationists. He has graced our air since October 1996 and was essential in building Animal Planet into a global brand.
What a legacy! “Building a global brand!”