These moments are a real test for a company’s developer network program. They can reward the developers who were early to the market or they can quietly kill them.
Let’s be clear, don’t murder your leading developers! If you kill the ones that begin to succeed; using your hub-power what happens? It will and should frighten off other developers. These days developers have a lot of choices about where to play. In this world a developer network manager to silently kills leading developers on his platform should be fired.
Microsoft wasn’t able to learn this lesson and now they have had to replace a vast army of volunteer developer talent with a huge R&D lab. That won’t work.
Don’t under estimate the value of trust.
 Yes, yes, and atom feeds too.