http://enthusiasm.cozy.org/archives/2009/03/the-misery-of-opportunity Ben Hyde Sat, 11 Feb 2012 22:55:26 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://enthusiasm.cozy.org/archives/2009/03/the-misery-of-opportunity/comment-page-1#comment-1495 Zack Sun, 08 Mar 2009 21:26:51 +0000 http://enthusiasm.cozy.org/?p=1305#comment-1495 I have a friend who worked at a bike shop. He was a great salesman. Many of his customers came back to him for their second bikes, or referred business to him. He employed only one strategy when making sale. Identify two bicycles from the shop's inventory (they stocked many varieties of any given type of bike), and then only show those two bikes to the customer. Of course the customer had to make the choice between the two. My friend was very self-aware that it was a strategy of limiting the range of options. He had very happy customers. I have a friend who worked at a bike shop. He was a great salesman. Many of his customers came back to him for their second bikes, or referred business to him. He employed only one strategy when making sale. Identify two bicycles from the shop’s inventory (they stocked many varieties of any given type of bike), and then only show those two bikes to the customer. Of course the customer had to make the choice between the two. My friend was very self-aware that it was a strategy of limiting the range of options. He had very happy customers.

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